img
img

Hi babe, if this is your first time here - welcome to the Conscious Catch-Up: Clothes Before Bro's (and everyone's favourite) environmentally conscious, bi-weekly newsletter that spills the hottest sustainable tea from around the globe 🍵 🌎

We also give a sneaky peek from behind the scenes at Clothes Before Bros - so if you want to know the exciting stuff we're up to before everyone else, stay tuned 😉

So, without further ado, let's get into it... 👀

img

Sustainable underwear brand Eartha! ♻️

Eartha Underwear is special as it is made mostly (94%) from bamboo, and is dyed using non-toxic dyes! 🤩

Bamboo is a GREAT sustainable material for underwear as it grows incredibly fast, requires considerably less water than plastic and cotton for manufacturing, doesn't need chemicals for growth AND can actually restore the soil it grows on if it has been previously damaged! 🤯

Eartha products are carefully packaged in plastic-free packaging, even their care tags are made from residual fibres and elephant dung which provides an extra income for elephant sanctuaries in India! 🐘

Eartha ensures that the farmers producing the fabrics are paid and work in safe conditions, while also working to limit the impact on marine life when the garment is washed by consumers 🐬

img
img

Let’s be honest, everyone in the UK has been pretty excited to hear about the upcoming heatwave that predicts temperatures of up to 28°C in mid-April! 🌤️

However, these heatwaves, although welcomed after a long winter, might just have a much more sinister cause… 😟

Is this heatwave a by-product of global warming?

• Mr Dale, of the British Weather Service, thinks so:

‘I wouldn’t be surprised to see 26°C, 27°C, 28°C in the middle of April. It is more likely that we see those spikes of heat at early stages because of global warming' 🌅

• Average global land temperatures have increased by over 1°C since the Industrial Revolution, which doesn’t seem like much at all… but it is actually likely this increase that is behind the recent spike in heatwaves! 🤯

Why is such a small increase in temperature so significant?

• Even a one-degree increase causes extreme heat events to become more frequent, with events such as heatwaves and record-breaking high temperatures occurring more often, and lasting longer, as well as countless other environmental consequences- to name a few:

Loss of species’ habitats 🐡
Threats of extinction 🐘
Sea levels rising and coastal erosion 🌎
Wildfires 🔥
Dirtier air 🏭
More acidic oceans 💀
Flooding 🌊

• In 2021, the UK MET office published a climate update that stated that there is a more than a 40 per cent chance that the annual average global temperature will reach 1.5°C above pre-industrial levels at some point in the next 4/5 years! 😮

• This is over the critical threshold which will precipitate the risk of even more extreme weather events and will also, in turn, cause food shortages for hundreds of millions of people...❗

What can we do to stop the global land temperature from rising further?

‘Change only happens when individuals take action. There’s no other way if it doesn’t start with people’ - Aliya Haq (Deputy director of NRDC’s Clean Power Plan initiative) 😍

• We love this advice and recommend you make more conscious choices when it comes to reducing your carbon footprint! 👍

• Limiting water and food waste and being more energy-efficient are some of the easy ways to make your lifestyle more sustainable... ♻️

• NRDC has a great article on the top ways to contribute to the stopping of global warming, so click the image below and you’ll be taken right to it! 🤩

• So, while you’re enjoying the heatwave- be sure to make environmentally friendly choices too! 😎

img
img

• Each of the last four decades has been successively warmer than any decade preceding it since 1850 (IPCC, 2021) 👀

• Global surface temperatures have increased faster since 1970 than any other 50-year period over at least the last 2000 years (IPCC, 2021) 🌎

• With every degree celsius of global warming, heatwave days per season is projected to increase by up to 34 days (Tianyi Sun, a climate scientist from the Environmental Defense Fund, 2021) ☀️

• Greenland’s ice sheet and the polar ice caps are melting six times faster than they were in the 1990s, according to an analysis by 90 polar scientists (NASA, 2020) 🌨️

img
img

What did we do this week?

• We've booked a date for an exciting collaboration with Wings Vintage... let's just say if you're looking for absolute BARGAINS it'll be the event of the year! All will be revealed soon... 🤫

• We're taking on a new Kickstart employee to help us with our social media - and we're so excited for you all to (virtually) meet them! 😘

• We had our first Urban Outfitters pop-up in Brighton and OMG! It was lovely meeting some of you in person and introducing some new faces to the brand... expect us back very soon! 😍

img

You've reached the end of this week's Conscious Catch-Up! 🎉

As always, please get in touch if you have suggestions for future Conscious Catch-Ups! We love speaking with you all and building an amazing community of conscious individuals! 👸

Keep conscious, and have a great week! 💖👋